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Home/SmallBiz News/Beauty Just Got a New Address – purplle.com
purplle

Beauty Just Got a New Address – purplle.com

March 15, 2012 (Powerhomebiz.com) We might find a plethora of ‘new’ ecommerce websites, but a few stand out. It is not easy for a start up to get noticed. Then what makes it stand out? Purplle.com seems to have the answer.


Shailvee Panjiyar, Manager, Category explains “A lot of things make a start-up click. The name to begin with, like Purplle.com definitely defines us. It explains the royal shopping experience you will be exposed to. While usually startups launch with a handful, we already have more than hundred brands on board and still counting.”

Purplle.com is an ecommerce hub for beauty, wellness and personal care products. It is not just an online space which brings leading brands under one roof, but would be the most convenient destination for all your personal care needs. Purplle.com is headquartered in Mumbai.

Talk about the name and the Team Purplle.com flaunts its extra ‘L’ with the utmost panache. The extra ‘l’ denotes ‘loyalty’ which happens to be the basis of every e-commerce website. We will make sure Purplle.com lives up to its extra ‘l’.

purplle Team Purplle.com is a beautiful blend of competence, efficiency and innovation. It comprises of a highly dedicated and hard-working team of IIT/ IIM graduates backed by blue chip angel investors.

India’s Wellness products industry is slated at INR 19,200 Crores and expected to grow at 15-20 percent by 2012. Wellness Services industry is estimated at INR 12,000 Crores and is expected to grow at 20-30 percent by 2012.

“We know that it is easy to be successful. But, it is hard to get success at the ’right time’. With Purplle.com, we wanted to use our resources at the right time in the right way” says Manish Taneja, Co-founder and CEO, Purplle.com

We thrive on the pillars of perseverance and loyalty. To our customers, we would deliver just that. Rahul Dash, Co-founder and COO, Purplle.com, adds “We all know that Beauty lies in the eyes of the beholder and who knows it better than the men. We learnt, after a lot of research, about the pertinence of the experience when a personal care purchase happens. We strive to bring that experience and better it with our platform. And we decided to plunge into the vast beauty and personal care industry”

So, if you are addicted to the smell of glossy pages and love to talk-shop and shop-shop Purplle is ‘the’ place for you. It is a platform for all shopaholics to do the job more frugally.

While, many more brands are queued up to jump on the bandwagon, add to your shopping radar an extravagant lifestyle shopping experience. Do watch out for exciting surprises that Purplle.com will unveil in the coming months.

Written by:
Rio McIntyre
Published on:
March 15, 2012

Categories: SmallBiz NewsTags: Beauty News

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